Cindy Crawford has more than 1,000 magazine covers, but her $225 million income isn't from modeling.
Meaningful Beauty, which Crawford owns 50% of, is a $400 million brand.
In 2004, at age 38, Crawford launched a line of anti-aging goods so she'd never be "too old" to promote them.
Crawford marketed Meaningful Beauty via infomercials with her dermatologist, Dr. Jean-Louis Sebagh.
Meaningful Beauty became Guthy-second-largest Renker's beauty brand within five years, behind Proactiv.
Crawford's direct-to-consumer beauty model inspired Rihanna and Kylie Jenner.
Meaningful Beauty has made $100 million annually for the past decade, and a new hair-care brand is creating waves.